Interacitve mural advertising for Foodsi
year: 2023
place: ul. Koszykowa 60/62, Warszawa
We’ve created a mural for a Polish start-up saving food from going to waste. In this project, we’ve focused on maximum interaction with the audience. We’ve added a real curved mirror to the mural, in which people could look at themselves or take a selfie. Ad was extended with SoMe – the mural included a link to a filter we’ve created for Instagram.
The project received a lot of attention both in the city center and on social media.
credits:
investor: Foodsi
mural: Sesme Studio
AR: Sesme Studio
pictures: Lena Pierga
See more about the filter here.