Ambientowe karaoke przed muralem.

Ambient marketing: Franek & Budda

year: 2023
place: Hala Koszyki, Warszawa

 

To promote the release of Frank Vegetable & Young Buddy’s new single , “Big Head,” we’ve created an artistic advertising mural on our wall in center of Warsaw. Campaign was expanded with ambient marketing activities: an interactive game on Instagram and an event related to the unveiling of the mural. The event featured a concert of artists, karaoke and vegetable juice tasting.

 

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The mural is the first installment in a series of murals promoting young Polish music.

Koncert z okazji odsłonięcia muralu w centrum Warszawy.
Odtwarzanie filtru AR na smartfonie. W tle mural reklamowy.
mural
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